Chapter 1 – The Method

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Here is the big idea: there is a fundamental disconnect between the way we pitch anything in the way it is received by our audience. You need to understand why this disconnect occurs in order to overcome it, succeed, and profit.

Below I have provided the first chapter of Pitch Anything which addresses the croc brain, how to leverage it to your benefit, and outlines the STRONG framework.

Download your complimentary first chapter here.


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2 responses to “Chapter 1 – The Method”

  1. I read the free chapter and now I’m waiting to get the book. I look forward to see how I can use this to create more persuasive trade show presentations. Thank you!

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